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Call For Papers

The ICOMM bridges the gap between academia and industry by promoting research with practical applications. It provides a platform for professionals and researchers to share insights that drive real-world impact.

The conference focuses on Management,Marketing, encouraging applied research, case studies, and industry-driven innovations.

Authors are invited to submit papers addressing, but not limited to, the following areas:

  • Digital marketing strategies for brands
  • Consumer behavior in marketing management
  • Brand loyalty and customer retention
  • Social media marketing effectiveness
  • Content marketing and brand storytelling
  • Market research methodologies in marketing
  • Influencer marketing and brand partnerships
  • Ethics in marketing practices
  • Cross-cultural marketing strategies
  • Emerging trends in digital marketing
  • Customer experience management in marketing
  • Marketing analytics and performance measurement
  • Sustainability in marketing strategies
  • Integrated marketing communication approaches
  • Impact of technology on marketing management
  • Brand positioning and competitive advantage
  • Marketing strategies for startups
  • Future of marketing management practices
  • Case studies in successful marketing campaigns
  • Challenges in global marketing management

Evaluation

Submissions will be evaluated based on applicability, innovation, and research contribution. Accepted papers will be presented and considered for publication in relevant journals and proceedings.

Registration

Complete your registration to participate in discussions that bridge academia and industry, and gain exposure to practical insights.

Publication

Selected papers will be considered for publication platforms that support academic and industry collaboration.